Building Competitive Business Warnet

Cafe business is actually quite easy to set up and run. Imagine, by buying computers, for example, 10 pieces, then install the software, then create a network for computers to one another to connect, and eventually drain into the network internet connection, so the cafe business.
To manage it is also not required of people who have high skill with a high salary. Self-sma graduates who understand about computers. Perhaps because of convenience, many people are competing to set up this cafe business.

If we pass the big streets and roads around there are universities, boarding, boarding students, or dense housing, it is almost certainly no attempt cafe that was there. The number of Internet cafe business is not just one, even more than 3 to nearby locations.

Although there had been three or more businesses, there is still a new cafe which appeared. They fought to get the same customer. Apart from making easy, in fact technology trend also has a big hand in forming the market of Internet cafe business. Communication and information that is offered infinite Internet.

The proliferation of Internet cafe business makes the competition tougher. They competed not only in terms of comfort, computer specifications, and Internet connection speed, even in terms of price. Price reduced to ruin the market to lure customers. If we want to survive, we have already selayaknyalah competitive advantage from the other cafe.

Daunnet
Like the cafe-cafe in general, daunnet also provide services using the Internet, chat, browsing, printing or burning. To maintain its market share, daunnet give privileges to their customers, among others, provide paketan. So Daunnet has a plus value in comparison with the other cafe.

One package consists of 3 hours with a price of Rp. 5000.00. This package is valid from 18:00 until 24.00. Another facility is to provide up to date free antivirus that is always on the up date every day. The place is cozy, clean, air-conditioned. Daunnet also provides a variety of snacks and soft drinks for its customers.

Has 10 computers that operate, Daunnet open every day, open from 08.00 hours until 24.00 hours, consisting of 2 shifts. Each shiftnya duration of 8 hours, administered by 5 operators. To access the standard tariff is pegged USD. 3000, - for each hour.

For the price, printing per share of Rp. Burning 600.00 USD. 2500.00 per 1 piece CD. Soft drink prices ranging from Rp. 2.000, - to Rp. 2500.00.

All cafe in jogjakarta must be a competitor for this cafe. However, rarely is the cafe that has paketan like that is owned by daunnet so daunnet have a plus value in comparison with the other cafe.

Building Beginnings Warnet
In making and internet cafe business plan, there are some things that should be a primary consideration.

1. Site selection
Which is generally very strategic location for business cafe / internet cafe near the site of the school / college, or close to the center of the hustle (hangout). Most of the calls that are located close to the student activities beneficial for the cafe. Alternative other visitors are a group of workers. Location is very important because it can be used as a benchmark of business success of this cafe.

2. Number of computers
Investment computers in large quantities is the next important factor. In addition to the utilization rate of usage of Internet connections is higher, adequate number of computers that will prevent visitors from waiting too long or left the cafe. The consequences of this computer followed by a larger investment for the cost of Internet connection.

3. Computers (Hardware & Software)
For the computer (specifically for the cafe), look for a decent computer but not expensive. Find the specifications and needs that fit in the cafe because the user must have come just to browse or chat. To use original software.

4. Network / Network
Networks used to use topogfari STAR network type. For this type of networknya use this type of LAN (Local Area Network). Some of the standard equipment needed include: HUB or SWITCH HUB, 1 PC to be used as a router, and cable networks (preferably purchased a roller for the preparation / cable replacement later on), often called an ethernet card or LAN card and connector (RG 45).

5. Electricity costs
Electricity costs per month determined by the demand for electricity from these cafes. To estimate the reasonable cost of electricity would be used to analyze how much electrical power requirements. For 10 units of computers, is the minimum recommended 6600 watts. Estimated cost of electricity to power it will normally be in the range of Rp 900,000 s / d Rp 1,500,000 per month.

6. The cost of connection per month
Connection options are very diverse and depend on the wide bandwidth, media connections, quality etc.. It is better to first determine your bandwidth needs new talking connection fee. To find out how much it costs per month connection can be seen from the ISP sites in Indonesia.

Building a Competitive Warnet
What determines the ability of cafe management is whether it can survive the competition. Competition here should be viewed in general. Not just a cafe cafe rival neighbors. ISPs are also rival cafe, because there are products that rival their services directly to the cafe. PC / Notebook too cheap rival cafe.

The combination of PC / Notebook cheap and inexpensive products that ISP or free Wifi access is a real threat to the existence of cafe. Therefore, the cafe should be able to put the target market and its services properly if you do not want eliminated from the competition.

Internet cafe business success can be seen from the level okupansinya. The common is 7-9 hours. Under 7 hours, the cafe was deserted counted. Meanwhile, over 9 hours the cafe is bustling counted (once).

Rarely there are cafes that have occupancy rates above 9 hours. The more familiar Internet technologies by the general public, opening opportunities for the cafe to continue to grow.